Communicative design
for quandaries in business

Dr. Peter AIDS Foundation Annual Report

In 2010, the Dr. Peter Centre extended their services beyond weekdays to offer care 7 days a week. For the Dr. Peter AIDS Foundation 2010/2011 annual report, we used the stories of actual Centre participants to highlight this important service.

(Note: some design elements were inherited from the previous agency that held the Dr. Peter AIDS Foundation account.)

Cover: Dr. Peter Annual Report 2011
Inside spreads: Dr. Peter Annual Report 2011

Participants were asked what 7 day service meant to them. The answers were highlighted along the bottom of each page in a red ribbon.

Simple graphics and charts communicate relevant stats for the year.

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