Communicative design
for quandaries in business
Permission-based marketing is the cornerstone of great email campaigns. We all get far too much spam cluttering up our inbox; no one wants more, even from a business or organization they support! It’s possible to inadvertently spam your email subscribers, not just by adding them to a list without their permission, but also by misusing Mailchimp Groups and Lists.
Deciding to start a business is a very exciting time. You may want to jump head first into your venture – and I applaud your enthusiasm! – but there are a few things to consider first.
Planning isn’t everyone’s cup of tea, but think of it this way: if you act like a professional from the get-go, you will stay a professional throughout the life of your business.
Previously, we wrote about budgeting for your business website, and shared some tips on how to find a good vendor for your web design. Now, I’d like to share a scenario that (unfortunately) happens all too often. I have a story: Company A is a small to medium sized business and needs a new website. They get a quote from a couple of professional studios but the estimates seem like a lot of money. Someone who works for Company A has a nephew who “does this sort of thing”…