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Monthly Archives for May 2015

Case Study: Clockwork Empires Microsite(s)

Posted by Megan Seely in Interactive

What do you do when your website has two very different audiences? This was the dilemma for Gaslamp Games when it came time to design/develop a promotional microsite for their new title, Clockwork Empires. Find out how we solved this interactive design challenge…

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The Basics of Branding

Posted by Kelly Chen in Branding & Identity

What is a brand?

A brand is what distinguishes one company from another. ‘Brand’ comes from livestock branding: when people used branding irons to identify their livestock from another’s.

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How much should you budget for a website?

Posted by Megan Seely in Interactive

Last week, I wrote a little bit about how to choose a web designer for your small business. We get asked all the time for ballparks and rough quotes for interactive projects – everyone basically wants to know, “How much will this cost?” The short answer: It depends. The long answer: If you want an online presence that is truly on-brand, isn’t a generic Wordpress theme, includes features that your business needs, and is flexible enough to grow with your company, you need to budget…

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